Ideas for Action: Looking Back and Looking Ahead

By Ned Shell and Will Docimo, October 2015

ned and will 1Ideas for Action (I4A) was founded on the premise that today’s youth should have a voice in the future of development – that the marshaling of global resources to tackle global poverty and inequality should not be delegated only to senior industry professionals with decades of experience, but also to the next generation of development leaders. The I4A 2015 competition affirmed this premise both by demonstrating the level of interest youth have in contributing their ideas and time to these issues (the engagement figures on our website speak to this), and by proving that their ideas are value-adding: many of the proposals either brought new issues to light – issues worthy of but not yet the object of attention – or tackled existing issues in new, innovative ways. Indeed, you can read for yourself in the new book “Ideas for Action: Financing Sustainable Development” the proposals that made it to the top of the heap – the ones that out of hundreds of submissions were selected as the winners and heralded by World Bank and other industry leaders alike.

However, just by reading the winning submissions, you’ll miss out on the full spectrum of diverse perspectives and creative thinking that characterized I4A. In writing this paper, we wanted to highlight some of the most innovative proposals we reviewed. Though they did not win by the competition’s formal metrics, we believe they are inspiring in their own right.

Crowdsourcing for development. One proposal, entitled “Municipal Micro-Social Bonds: Crowdsourced Development Projects in Latin America” tapped into a number of today’s most exciting technology and development trends, combining them to create an innovative platform supporting ‘bottoms up’ sourcing of development ideas, and ‘tops down’ multipartite funding of them. The idea is to crowdsource ideas for development projects at the municipal level, and fund them through a public-private partnership scheme. By sourcing ideas for small-scale development projects from towns and small cities, the team’s platform effectively leverages crowdsourcing to empower local communities. By funding them through government-issued social bonds insured by third parties like the World Bank, they effectively include development and public sector partners in development and risk management. Finally, by including investors as the source of the actual capital, they are taking advantage of the new focus on social impact investing, while protecting investors from complete exposure to risk via the third party insurance mechanism. What most impressed us about this proposal was how they combined a number of innovative development mechanisms to create a cohesive platform that empowers local communities. While many teams’ proposals relied on one strong idea or instrument, this one leveraged many to present a creative proposal.

Game shows and development. Some submissions took “outside the box” thinking to an entirely new level, transcending the creative use of traditional development tools and creating new ones. The “Shark Tank Africa” proposal was one such example. The team recognized both the role of media in inspiring would-be entrepreneurs, and the need for this type of programming in parts of Africa where classic entrepreneurism is still in early stages. However, their recommendation does not stop at simply replicating the equivalent to Shark Tank or Dragon’s Den. They take it a step further by tailoring it to the specific needs of their intended audience. First, they recommend focusing on entrepreneurs’ backstories to illustrate the commitment and skills needed to be successful. Second, they recommend rotating industries each episode so that viewers can be exposed to a wide range of areas. Finally, they recommend the judges deliberately apply criteria to evaluating show participants’ ventures in a way that educates viewers on the key components of being an effective entrepreneur and running a successful business. The show itself would also serve as a potential windfall for contestants by allowing them to advertise crowdfunding campaigns on it regardless of the judges’ verdict of their idea. While this idea does not present a “traditional” development tactic, it is nonetheless an incredibly creative approach to a development problem.

Incubating domestic technology advancement. You might begin noticing a theme here: technology is central to many I4A proposals. One proposal suggests an exciting way to use Technology Incubation Centers (TICs) in Nigeria to jump start growth of SMEs (Small – Medium Enterprises). The authors recognize that, even though Nigeria is a focal point for oil and petroleum research, the nation is at the whim of international oil prices and lacks highly skilled labor. Many corporations doing business in the country conduct their research in-house, excluding university research environments. This lack of university involvement prevents Nigerians from participating in the country’s bustling oil industry and underutilizes Nigerians’ abilities. The proposal offers an innovative path to new, cutting-edge technology developed by Nigerians, for Nigerians. The TICs would be funded by public-private partnerships in which private investors would have patent rights to the pioneering technologies within their centers. These innovation hubs would allow for Nigerians to become less reliant on imported technologies, grow their own skillsets, and provide productive, diversified economic activity.

Gaming for development. The technology theme continues with another unique proposal focusing on using video games to promote educational and public policy goals. The idea is to influence policy outcomes by reaching people through mobile phone games. These games could achieve results by gamifying a variety of policy objectives, such as urban planning, health and fitness, science, and art education. After all, games are an easy, fun way to foster decision making skills, build perspectives on using public resources, and visualize trade-offs between policy action and non-action. In addition, the mobile gaming platform allows for citizenry to be educated on issues such as childhood nutrition and HIV/AIDS. Furthermore, these games would be created by students searching for impactful course projects, adding to their skills set and involving them in their country’s development. This approach provides a robust opportunity for education through game development while maintaining low production costs. Creation and use of these development-minded games presents a fruitful, stimulating educational opportunity via their design and their application. We found this proposal especially interesting because of how it leveraged an existing trend – ‘gamification’ – and applied it to one part of the development policy sphere.

Hopefully the above snapshots highlight just how diverse and creative many of the 300+ submissions were, even if they could not all be individually celebrated at the World Bank’s spring and annual meetings. We believe that the results from the I4A 2015 competition indicate just the beginning of what will be a more heavy involvement from the next generation of development and business leaders in tackling issues of global poverty and inequality. We can’t wait to see what 2016 brings!

About the authors: Ned Shell and Will Docimo were young professional leaders of I4A 2015, helping to organize and facilitate the competition from its inception to its conclusion. Ned is a consultant and project leader for the Ethiopian Agricultural Transformation Agency and resides in Addis Ababa. Will works in management consulting and resides in Cambridge, MA.

YABT + Ideas for Action

Ideas for Action would like to extend its thanks its partner Young Americas Business Trust (YABT) for encouraging the participation of Latin America and Caribbean youth in the I4A competition through its Talent and Innovation Competition of the Americas (TIC Americas). One of the main goals of both competitions is to encourage the participation of youth in proposing solutions for socioeconomic issues and to give them the opportunity to address policy makers at the highest levels of government.

The YABT led IV Young Americas Forum took place on April 8-9 in Panama City, Panama within the framework of the VII Summit of the Americas, and featured three finalists of I4A. Lorena Julio is the founder of Comparlante, a website that provides audiobooks in more than 16 languages, including indigenous languages for the visually impaired. Lorena had the opportunity to read the results of the Young Americas Forum, at the Dialogue of the Civil Society and Social Actors, which included heads of states such as President Barack Obama, President of Panama Juan Carlos Varela, and President of Colombia, Juan Manuel Santos.

Another finalist was founder of Eco-Vida, Wilder Sandoval. Eco-Vida provides solutions for recycling and reusing PET to create desks for schools in rural Nicaragua. Eco-Vida was also the winner of PepsiCo’s Eco-Challenge, and Sandoval showcased his proposal to presidents and CEOs in Latin America.

Finally, Ivonne Zulema Prado Barros and José Roberto Ardila are the founders of Eco-Tamina, a video game designed to measure how one’s lifestyle contributes to climate change. Eco-Tamina was a finalist of the Eco-Challenge, and presented their proposal to executives of PepsiCo Latin America.

“The goal of the Young Americas Forum and of Ideas for Action is that young people are taking part in the decision-making process through innovation solutions and active participation…to make young people aware of the Sustainable Development Goals, the Summit of the Americas Mandates, and be active actors of the development agenda in their countries,” CEO of the Young Americas Business Trust at the Organization of American States Luis Viguria said. “ Young entrepreneurs will take those down to earth, down to the local level.”

“Through I4A and the Young Americas Forum, presidents will listen and receive the recommendations and when governments define priorities, they have in mind what young people told them about,” Viguria added.

I4A is looking forward to the continuation of this partnership in the future.

For more information about YABT, please visit: www.yabt.net

I4A Wrap-Up Ceremony Recap

I4A Winners (Team Outcome, Team Pennsurance, Team Backe and DeGagne) and Organizing Committee (Djordjija Petkoski, Mahmoud Mohieldin, Demet Cabbar, Hanah Bae, Martin Sterlicci)

On May 12, the winners and finalists of Ideas for Action had the opportunity to present their ideas to leaders at the World Bank. Four of the teams were able to travel to the World Bank Headquarters in Washington, DC, and two teams presented their proposals via webcam.
Speakers at the event included World Bank Corporate Secretary and president’s special Envoy Mahmoud Mohieldin, Vice President of Global Practice at the World Bank Nena Stoiljkovic and lecturer and senior fellow at the Wharton Business School Djordjija Petkoski.
Mohieldan began by thanking all participants for their contributions to the competition and emphasizing the importance of youth in the post-2015 development agenda.
“The world needs new ideas,” Mohieldan said. “Big corporations can contribute but it will be the youth that are responsible for the ideas.”
Stoiljkovic expressed how impressed she was by the proposals.
“[When first reading the proposals] I didn’t realize that the people were so young.”
Petkoski added that “everybody is a winner”. “It is not about having the six best proposals but having 400 proposals submitted.”
He also emphasized that I4A does not offer the winners and finalists money, but something much more important — “the opportunity to influence the development process.”
First to present its proposal was Pennsurance, the winner of I4A, which presented a its proposal on microinsurance products for remittance service providers in India. All members of the team were seniors at the Wharton School of Business.
Pennsurance spent four to five months developing its winning ideas. Team member Keshav Garud said that five team members had not known each other prior to the competition, but were brought together by mutual friend and team member Arjun Bhaskar based on all of their interests in development.
“[I4A] incentivized us to construct an idea we would not have thought about otherwise,” Garud said. “I liked how it was self-motivated rather than driven by grades.”
Garud said that the team knew that it had a well-written proposal, but was surprised to win.
“The next step is implementation,” he said. “We are optimistic that the framework can be applied.”
Second to present was Team Outcome, the third placed team in the competition, whose members came from Bolivia, Peru, and the U.S. Its proposal concerned decreasing poverty in Peruvian mining communities.
Like Pennsurance, the members of Team Outcome were strangers prior to beginning I4A and were connected by team member María Eugenia Robles Mengoa. Given the geographical distance between members, the team had to develop and write its proposal via Skype calls and Google docs. Team member Rolando Barreto said that its proposal was based on his own experiences and observations about the use of mineral royalties in Cuzco, Peru.
Barreto said that winning third place was “really nice” and that his team is “motivated to make the ideas real.”
Team Backe & DeGagne presented third, with a proposal about development impact bonds and their application to clean cookstoves. Both members were also seniors at the Wharton School of Business and spent about two months developing the proposal.
“Lena [Backe] had expertise in cookstoves and I was familiar with social impact bonds,” team member Matthew DeGagne said. “This parlayed into development impact bonds.”
“We are excited to keep working on it in any capacity,” Backe added. “Most other competitions provide funding but [I4A] is a sustained opportunity rather than a one-off, which is especially important for this setting.”
The next two teams presented their proposals via webcam. From the Philippines, runner-up Team Impact PH discussed its ideas to develop the nonprofit sector in the Philippines, and from Nigeria, the second-placed Team Oxygen presented its proposal on promoting financial deepening and inclusion in the rice value chain in Nigeria. Finally, a representative from Team Rolling Stone gave a presentation on its ideas for introducing internet-based funding mechanisms for World Bank Operations.
Following the presentation of the proposals was a brief question and answer period and a reception.
The proposals of the top six teams can be found on the I4A website.

(written by Bryn Ferguson from the Daily Pennsylvanian)

Team Oxygen was able to present to our audience all the way from Nigeria!

I4A 2015 Winners Event Reminder

Join us to celebrate the I4A ’15 Winners and learn about their development finance ideas!

TUESDAY, May 12

3PM-4PM

J 1 – 050

A Reception will follow

The event will be live streamed on Youtube

Speakers include:

Mahmoud Mohieldin, Corporate Secretary and president’s Special Envoy

Prof. Djordjija Petkoski, Lecturer and Senior Fellow at Wharton Business School

Nena Stoiljkovic, Vice President, Global Practices

Ideas for Action Top Teams

Wrap-Up Ceremony

The World Bank Group and Wharton School invite you to celebrate the top six teams and discuss the future that these ideas have in financing the Post-2015 development agenda. Meet the winners, listen to their proposals, engage with their ideas. The event will be live-streamed. We hope to see you there!

Tuesday, May 12, 2015

3 PM – 4 PM EST

The World Bank Headquarters
J1-050
1818 H Street, NW, Washington, DC 20433

I4A May 12 Closing Session

Announcing the Winners of the Ideas for Action Competition 2015

First Place: Team Pennsurance
Creating New Microinsurance Products for Remittance Service Providers in India
Members: Ezgi Aytac, Arjun Bhaskar, Keshav Garud, Matthew McPhail, James Zhou

Second Place: Team Oxygen
Innovative PPP Model for Promoting Financial Deepening and Inclusion in the Rice Value Chain in Nigeria
Members: Michael Adeola, Chioma Ukwuagu, Ogomegbunam Anagwu, Henry Ushie, Maureen Orji

Third Place: Team Outcome
Decreasing poverty in the mining communities of the world through the empowerment of communities in the control of mining royalties: an application to the Peruvian case
Members: Alberth Rolando Barreto Fortón, Diana Lucia Chaman Salas, María Eugenia Robles Mengoa, Alexander Matthew Spevack

Runners up:
Team Impact. PH
An initiative to enhance and transform the Philippine nonprofit sector
Members: Carissa Feria and Joan Cybil Yao

Team Backe & DeGagne
Development Impact Bonds: The Power of Participatory Development in Creating Sustainable Market Demand: A Case study of Open Fires and Inefficient Cookstoves
Members: Lena Backe and Matthew DeGagne

Team Rolling Stones
Introducing Internet-Based Funding Mechanisms for World Bank Operations
Members: Joulan Abdul Khalek, Till Cordes, Zhenbo Hou, Tamara Zakharia

Top Eighteen Finalists:
Team Development Daredevils

Members: Aanchal Anand & Colin Sollitt

Team Synergy
Members: Abhimanyu Roy, Sanjula Bhaumik, Alok Kumar, Chinalee Garg, and Rajiv Krishna

Team Shark Tank
Members: Caroline Gezon, Laura Baker, Kate McNabb, Josh Talbot, and Sania Salmon

Team Politicuz
Members: Javier Rodriguez

Team EcoExperiencias
Members: Brenda López Miramontes, Damián Chan K’in Miranda, Héctor Albores León, Héctor Sandoval Vargas

Team Y&R
Members: Yugank Goyal and Ranjan Ghosh

Team Catalyst
Members: Arnav Siddhartha Kapur, Tom Rutter, William John Glennerster, Anand Sharma, and Henrik Sachs

Team HealthLending
Members: Fuming Guo, Finlay Mungall, and Tingting Guo

Team Bottom-Liners
Members: Leslie Ngwae Ngwa and Kingsley Nfor Monde

Team Africa Prosperity
Members: Landry Signé and Matthieu Ostrander

Team Migrants for Development
Members: Victoria Finn and Paul P. Maeser

Team Foster Capital
Members: David Berdugo and Roma Poberejsky

Event Recap: Luis Montoya (President, PepsiCo)

Processed with VSCOcam with m3 preset

This past Monday, Apr.20, our team was excited to host PepsiCo Latin American beverages President Luis Montoya. He flew all the way from Peru for one day at Wharton to meet our team and share his insights with UPenn students about responsible leadership in the Post-2015 world. While PepsiCo is mostly known for producing delicious drinks to people worldwide, Luis showed us that PepsiCo also has an extensive agenda for creating sustainability.

The PepsiCo team is specifically addressing human sustainability, environmental sustainability, and talent sustainability. In this way, they are a company that focuses on delivering performance with purpose in action. They’ve already applied their objectives through projects like Aquafund, the Sustainable Farming Initiative, and Liter of Light.

Luis spoke in-depth about the importance of educating our younger generation about the environment. “Youth is at the core of what the Pepsi trademark is. We connect with that with youth entrepreneurship,” he said. He stressed the importance of teaching young people about recycling and water conservation because PepsiCo produces packages that need to be recycled and most of their products use water. “We need water,” he said, “People my age, we realize what the impact of environmental conservation is, but we are too old to do anything about it. When people are at a younger age and learn about environmental conservation, they have more time to educate themselves so they can do something about it.”

Processed with VSCOcam with c1 preset

Luis’ team set forth a strategy to create classes that would teach younger generations about the environment. Partnered with YABT, they created the Eco-Challenge, a talent and innovation competition. “Winners receive a one week training program in entrepreneurship, a mini-MBA on social entrepreneurship to improve chances of success for the winning team,” he said.

In speaking to responsible leadership in the post-2015 world, Luis spoke, “Your education is only your ticket to a more complex, difficult, and amazing world. Great management is about leadership.

I have a personal dilemma related to authenticity , which is a critical thing. You don’t want to look green just for the sake of looking green, what people call greenwashing). You run a big risk of losing authenticity. To increase authenticity is to ignite passion of our teams. Employees enjoy working more – listening, learning, and laughing.” With that, he introduced the 3 H’s – Head, Heart, and Hands.

“Your generation is a rapidly changing world and globalized environment. Technology and connectivity is driving that change. The future is unpredictable, making innovation a priority day in and day out. A new generation leader looks constantly for innovation. Steal shamelessly, learn what others are doing, apply knowledge. Technology today allows anyone to implement ideas in a short period of time. True advantage is your ability to constantly innovate and reduce time between innovations. We have to be careful if you lose foresight.”

Processed with VSCOcam with f2 preset

“Head is about design, analysis and strategy. Success carries with it the roots of failure unless you learn to innovate. We try to institutionalize our success, but then we become slow and stagnant. Think outside the box for your career, decisions, perceptions for the key to strategic advantage. Education has helped us to think linearly- the Newtonian view of the world is so embedded in our brain that we forget to have holistic view of the world. Time and time again, we see that’s not the truth. We live in a world that’s filled with endless combinations. We live in a world of interactions, so think beyond cause and effect. The ones who have the ability to share the learning are the ones who will be the most successful.”

Processed with VSCOcam with c1 preset

Giving insight into his philosophy of Heart, Luis said, “to succeed you need to understand the basic nature of human relationships. See yourself as an architect, not a manager. Different people have different sets of glasses to see the world, different values. Do not ever work in an organization that does not share your values. How do people get promoted or fired? How does the company approach restructuring? Follow your instincts. In interviews, ask for those stories, such as what happens when your son gets sick?”

About Hands, Luis said, “Getting things done is about the quality of the execution. You can have the brightest strategy, the largest passion, but without strategy, there is nothing. Know your business code. Look into the details. Be the foremost expert in the industry. Do not settle for less, learn to execute with passion and excellence. Do not compromise your value, your company, or your family.”

“Design with your head, dream with your heart, and execute with your hands.”

IMG_6983

Luis Montoya and PepsiCo team with the Ideas for Action team.

View more pictures in our website.

Luis Montoya (President, PepsiCo): Responsible Leadership in the Post 2015 World

The Post-2015 Development Agenda- what’s it all about? who’s responsible for it? why does it matter to us?

These are the questions Luis Montoya will answer for us on Monday, April 20. The I4A team proudly welcomes the President of PepsiCo Latin America Beverages to Penn for an engaging conversation about #Post2015, development goals, Latin America, and youth engagement. Come hungry, leave with food for thought (and eat during – dinner will be served!).
Monday, April 20, 2015
Room 360 Jon M. Huntsman Hall

Webinar (3 PM): Post-2015 Agenda and Sustainable Development Goals
PepsiCo’s Eco-Challenge case study
Talk (5:30 PM): Responsible Leadership in the Post 2015 World
**Dinner will be served by PepsiCo at 5:30.**
Please RSVP to agale@wharton.upenn.edu by April 10
For questions or more information please contact Djordjija Petkoski at petkoski@wharton.upenn.edu

Luis Montoya flyer - 5 30pm talk (2)Luis Montoya flyer - 3pm Webinar (2)

Case Presentations Event Recap, April 6

On April 6, 5 teams gathered together to compete to win our case competition. The teams presented ideas based on reaching out to girls for economic inclusion and development, using microfinance, microsavings, impact bonds, mobile banking, and mutual funds in the developing world. Often students overlapped in their understanding of issues (e.g. mobile banking came up as its own idea and an element of other ideas), which showed a consensus among youth on certain opportunities and issues in the contemporary development landscape. The winning team proposed microsavings with behavioral economics to improve uptake – very interesting! WINNING SLIDES VIEWABLE HERE

photo 1 photo 2 photo 3 photo 4 photo 5